- Character: middle-aged bearded man;
- Profession: engineer, scholar, business coach, chief, manager, director, etc.;
- Appearance: European, bearded, gray hair, thick grey eyebrows, glasses, with phone, with handbag;
- Clothes: classic wear, black shoes, black trousers, white shirt, plaid sleeveless sweater;
- Application area: web-design projects (e-learning, marketing, advertising, etc.);